The current consumer demand for video content has made video marketing a critical component of a company’s digital marketing efforts. Studies show that videos generate 1200% more social shares than images and text combined.
Furthermore, 72% of customers would rather watch a video to learn about a new product. Regarding sales, 81% of marketers state that video directly and positively impacts sales.
However, all this is only possible with high-resolution videos. Poor video content will lead to a negative user experience and turn your audience off. That’s where video editing tools like Video Enhance come in.
Video marketing no longer requires expensive equipment and a big production budget to produce high-quality videos. Video Enhance AI improves the quality of your videos regardless of your equipment.
This post will dive into how you can use Video Enhance AI and its effectiveness compared to other AI video editors.
What’s Video Enhance AI?
Video Enhance AI is a video upscaling software created by Topaz Labs. It uses advanced machine learning technology to improve the display of video footage.
You can use it to restore old and low-res footage. In addition, Video Enhance AI can upsize videos to 8K ultra-high definition to enrich the viewer experience.
Why Use AI Video Editing for Your Brand
Using artificial intelligence to streamline video editing helps you save time and allows you to take advantage of features such as using mockups and filters that were not available before. This way, you can automate the following tasks:
- Explainer product and service videos
- Frequently asked questions videos
- New client and employee onboarding
- Personalized outreach videos from the sales team
If you’re looking for a fast solution, Canva is my favorite for on-brand images, videos, documents, and more.
How Does Video Enhance AI Work?
The video enhancer AI works on both Mac and Windows operating systems. You can sign up for the free trial to try it out. Once the setup file downloads, run it and follow the installation instructions to get to the user interface.
Here, click on the center of the screen to import a video or drag the videos from the dialogue box. Selected videos will appear at the bottom of the screen, and you can batch-edit videos.
The next step is to choose the AI processing model to enhance your video. You can opt to use the custom settings or manually select the AI processing model.
