Tools

ChatGPT Gone Viral: Understanding the $29B Open AI Release

ByAlex Medawar January 15, 2023March 4, 2023 Updated onMarch 4, 2023

ChatGPT is a natural language chatbot most recently released by OpenAI, and it has officially gone viral. Major news platforms spanning The New York Times, CNN, Forbes, Forrester (and, yes, even me in early December)…

Digital Marketing | Tools

5 Steps to Tracking Leads with Opt-In Forms [Plus Examples]

ByAlex Medawar December 24, 2022March 13, 2023 Updated onMarch 13, 2023

Lead tracking is essential for any business, whether a one-man show or a multinational corporation. By understanding where your leads come from and how they interact with your brand, you can adjust your marketing efforts…

business | Career | Digital Marketing | Remote Work | Tools

SEO Copywriting: The Latest Side Hustle [New 2023]

ByAlex Medawar December 13, 2022February 28, 2023 Updated onFebruary 28, 2023

Wondering how to become an SEO copywriter? It’s not as difficult as you might think. According to Search Engine Journal’s latest 2023 State of SEO Report, more than 65% of freelance and contract survey respondents…

business | Career | Tools

21+ Best Freelancing Tools [2023]: Create Your Business Today

ByAlex Medawar December 4, 2022March 3, 2023 Updated onMarch 3, 2023

As a freelancer, you know that the tools you use can make or break your business. With so many options out there, it can be hard to know which ones are worth your time and…

business | Digital Marketing | Tools

MarTech: Top Marketing Technology Tools [2023]

ByAlex Medawar December 2, 2022December 3, 2023 Updated onDecember 3, 2023

“MarTech.” It’s a term that’s become increasingly commonplace in business circles, but what does it actually mean? In short, Martech is a catch-all term that refers to software or tools that are used for marketing…