The current consumer demand for video content has made video marketing a critical component of a company’s digital marketing efforts. Studies show that videos generate 1200% more social shares than images and text combined.
Furthermore, 72% of customers would rather watch a video to learn about a new product. Regarding sales, 81% of marketers state that video directly and positively impacts sales.

However, all this is only possible with high-resolution videos. Poor video content will lead to a negative user experience and turn your audience off. That’s where video editing tools like Video Enhance come in.
Video marketing no longer requires expensive equipment and a big production budget to produce high-quality videos. Video Enhance AI improves the quality of your videos regardless of your equipment.
This post will dive into how you can use Video Enhance AI and its effectiveness compared to other AI video editors.
What’s Video Enhance AI?
Video Enhance AI is a video upscaling software created by Topaz Labs. It uses advanced machine learning technology to improve the display of video footage.
You can use it to restore old and low-res footage. In addition, Video Enhance AI can upsize videos to 8K ultra-high definition to enrich the viewer experience.

Why Use AI Video Editing for Your Brand
Using artificial intelligence to streamline video editing helps you save time and allows you to take advantage of features such as using mockups and filters that were not available before. This way, you can automate the following tasks:
- Explainer product and service videos
- Frequently asked questions videos
- New client and employee onboarding
- Personalized outreach videos from the sales team
If you’re looking for a fast solution, Canva is my favorite for on-brand images, videos, documents, and more.
How Does Video Enhance AI Work?
The video enhancer AI works on both Mac and Windows operating systems. You can sign up for the free trial to try it out. Once the setup file downloads, run it and follow the installation instructions to get to the user interface.

Here, click on the center of the screen to import a video or drag the videos from the dialogue box. Selected videos will appear at the bottom of the screen, and you can batch-edit videos.
The next step is to choose the AI processing model to enhance your video. You can opt to use the custom settings or manually select the AI processing model.

Video Enhance AI has in-built standards for cropping the start and end points of your video footage. You can also set your picture as well as video sequence output format.
To preview the output video, you’ll need to choose and position the slider where you’d like to preview your render. Here, you’ll get a split showing you the original video footage, while the other will display the edited previews.
The final step is processing the final output. Click “Start Processing” at the bottom of the screen, and you’ll see your video frame by frame until processing is complete.
Benefits of Using Video Enhance AI
Let’s look at some of the benefits and drawbacks you’ll likely experience when using Video Enhance AI to enhance video.
Fewer motion artifacts
Traditional video upscaling usually causes artifacts but AI upscaling with Video Enhance AI derives information from several frames to help you get more natural results when you upscale video.
Convenient workflow
You can easily convert several videos from SD up to 8K. Video Enhance AI is a quality enhancer that allows you to increase your export presets and allows batch processing of several video footages.
Smooth learning curve
Video Enhance AI supports most video types and image sequences to allow flexible import and export.
You don’t need to go through endless tutorials to determine which AI model works best for your video. The AI Model Selector comes in handy to help you choose the right model that enhances your video according to your preference quickly. This makes the app ideal for beginners when making a conversion.
Video Enhance AI system requirements
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